Organic Certifications You Should Recognize

Unlike products that promote themselves with miraculous or almost instantaneous effects, organic cosmetics have a special appeal not only in their composition. They are part of a beauty routine based on well-being and care - with yourself and with nature. 


If it is good to stay healthy and beautiful, it is even better to be able to do it in an ecologically responsible way. It is precisely for this reason that sustainable beauty has gained more and more followers. This strand uses the power of nature consciously. This is the source from which the assets that care for the body are extracted - promoting economic, social, and environmental gains.


Proof of this is the strength of the slow beauty movement. A trend that proposes the rescue of natural, organic, non-toxic, and often artisanal formulas to take care of the body. All of this has to do with a lifestyle that prioritizes health and care for the planet. Among them, for example, are eco-friendly, cruelty-free, and organic products. They are USDAcosmetics that conquer the most conscious portion of consumers.

But, after all, what are organic cosmetics?

Organic cosmetics, by definition, are formulated and produced with certified natural ingredients. Every organic product is manufactured within the principles of sustainability, as it is ecologically correct and socially fair. Its residues do not harm nature and the production process is concerned with the communities involved.


The formulation of organic cosmetics contains pure essential oils and natural extracts that have regenerative, moisturizing, and antioxidant properties. In short, they have better skin affinity, in addition to distinctive fragrances.


Such products take care not only of the appearance but of the health of those who use it. They do not contain harmful synthetic components in their formulation, such as petroleum derivatives, parabens, fragrances, and artificial colors, for example. These are potentially harmful ingredients for health and contribute to pollution of the environment.


These chemical compounds can even cause allergies, itching, and cause diseases such as cancer. Another advantage of investing in these products is the long-term result. After all, the compounds act naturally and stimulate the production of new skin cells without harming health.

Organic, natural, or vegan? 

There are differences between organic, natural, and vegan cosmetics, but they all seek to use as few chemicals as possible and are manufactured in an environmentally responsible manner. Check out:

Organic cosmetics, for example, are produced using raw materials free of pesticides and sustainable cultivation. In addition to the good to our health, in this case, we avoid damage to the environment. This is the case of exfoliants and glitters based on plastic microspheres. In natural versions, they are replaced by biodegradable ingredients. 

Already the natural cosmetics require less industrial production. That is, it does not allow the use of fragrances, components, or synthetic dyes, in the same way, that it prohibits the use of artificial preservatives. The use of natural oils allows cosmetics to be more durable, preserving the properties of each one. The formula of these products, despite prioritizing natural inputs, is not entirely free of allergy and reactions. 

The vegan products, in turn, are a source of a free production process of any animal origin, such as beeswax, milk, or animal fat, giving preference to the use of clays, minerals, herbs, and plant extracts. In addition, vegan products share the vegan philosophy and are therefore not tested on animals either. However, beware: vegan cosmetics are not necessarily natural and organic. 

Cruelty-free: the term is used to categorize products not tested on animals. Still, they are not necessarily vegan. After all, its formulation can still contain inputs of animal origin. 

How are organic cosmetics made?

According to organic product certifiers, there are differences between organic cosmetics and those made with organic raw materials. 

  • Organic cosmetics must have at least 95% of raw materials certified as organic. The remaining 5% can be made up of water and other natural raw materials;
  • In turn, products called natural must have a minimum of 70% and a maximum of 95% raw materials certified as organic; 

In both cases, regardless of the content, these certified organic raw materials are natural and based on the methods of the organic production system, which seek to improve the use of natural and socioeconomic resources using other alternative methods to the use of synthetic materials in the production chain.

Therefore, when a cosmetic is natural, it is not necessarily organic, but when a product is organic it will always be natural. Organic cosmetics have a higher percentage of organic raw materials than natural cosmetics.

If you are looking for a more sustainable and environmentally friendly lifestyle, Serendipity House Limited is the best and reliable choice. 

Watch out for greenwashing

With the growing demand for natural cosmetics, some manufacturers have appropriated the ecological discourse when it comes to promoting products that do not fit this concept. Then comes the so-called greenwashing. The term was coined by New Scientist magazine in 1989, referring to the famous brainwashing. The greenwashing would be a false environmental movement adopted by manufacturers, is enforcing these causes as a way of marketing, when in practice the situation is different. 

However, there are stamps that help to identify cosmetics in relation to organic certifications (USDA), vegan (without inputs of animal origin), cruelty-free (exempt from testing on animals), and non-GMO (Genetically Modified Organism), among others.